Grocery retailing in selected countries from Europe

 

Professor Thomas Reardon (Department of Agricultural Economics, Michigan State University), in 2005, kindly supplied several articles on grocery retailing in Africa and Asia which have supplied considerable information for this section.

 

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Republic of Ireland

 

General retail economy

Eire has earned for itself the title of ‘Celtic Tiger’ because of its rapid economic growth through the 1990s and early 2000s.  Between 1992 and 1999, Irish retail sales grew at an annual rate of 7.8%, accelerating to nearer 8.6% annual growth for 1999.  Total Irish retail sales were Irish Punts 11.4 billion in 1999, around 5% of the UK market.

 

The independent grocers held about 50% of the grocery market in 2003, mostly as members of chains like Spar, Mace, Super Valu, and Centra (information from Tony Parker, University College Dublin). Major supermarket companies, especially the companies Tesco, Dunnes Stores, and Superquinn, hold the rest, apart from the 5% share of the discounters Lidl and Aldi

 

Up till the early 2000s, Irish grocery prices have tended to be higher than the UK for several reasons

i) The existence of the ‘Grocery Order’ as mentioned above, preventing price-cutting

ii) The lack of economies of scale in the Irish market. Ireland has a population of some 5 million, swollen in the early 2000s by considerable immigration from the eastern European countries which joined the EU in 2004.

iii) The relative isolation of the Irish market, protecting incumbent stores’ profit margins.

Between 1995 and 2000 Irish retail grocery prices rose 25%, but Irish farm gate prices rose just 5%.  Irish grocery stores enjoy an average retail margin of 33%, one of the highest in Europe.  (OECD working paper, ECO/WKP(2006)19, 9 June 2006, by David Rae, Line Vogt, and Michael Wise)

 

Retail legislation

Legislation limits grocery superstores to a maximum size of  3,500 square metres in Dublin and 3,000 square metres elsewhere. However non-food warehouse retailers like B & Q can have stores up to 6,000 square metres; IKEA, considering expanding into Ireland, is pressing the Dublin government to raise that limit.  In 2006 Eire abolished the ‘Grocery Order’; like Resale Price Maintenance in the UK, this had banned discount selling of groceries. The Grocery Order, set up in 1987, protected smaller retailers from being undercut by larger supermarkets with superior economies of scale by allowing grocery suppliers to fix a minimum price at which retailers could sell their goods.  The Irish Competition Authority estimated that the Grocery Order was costing the average Irish household some 480 Euros per annum (2004), by preventing larger supermarkets from selling foods at ‘below [wholesale] cost’.  In 2007 Germany made the opposite move, prohibiting below-cost sales of food by large retailers.

 

Independent retailers

The number of independent grocers in the Republic of Ireland fell from 16,000 to 6,000 from the mid 1960s to 1990.

 

Retail multiples

Aldi

1999, Aldi entered Ireland, opening stores Dublin and Cork.

9/2004, Aldi had 66 stores in Eire.

 

Lidl

1999 Lidl entered Eire

 

Musgrave

Sales to 12/2004, up 13% to Euro 68.5 million.  Pre tax profit up 16% to Euro 3.8 million.

 

Superquinn

Eire supermarket, head office at Lucan, Dublin

2/2006, 21 stores and 8.5% of the Eire grocery market.

 

Tesco

1997, Tesco entered Ireland.  It bought Power Supermarkets Ltd, who operated stores under the Crazy Prices and Quinnsworth fascias.  Tesco Ireland was then created.  Since 2000 Tesco has aggressively reduced prices on its own-label goods, counteracting a generally high level of prices in Eire for groceries.

17/2/2003, Tesco Ireland opened the first Tesco petrol station in Ireland, next to the Tesco supermarket at Deerpark Road, Killarney.

2002/3, Tesco Ireland total sales were Euro 1.79 billion.

Tesco, 2005, 91 stores in Eire.  Tesco Ireland’s market share in Eire, 10/2007, was 26.1%.

 

Norway

 

General retail economy

2008, Discounters have a 30% grocery market share

 

Retail multiples

Lidl

23/9/2004, Lidl opened its first nine stores in Norway.

3/2008, Lidl pulled out of Norway.  Its discount stores were taken over by Rema 1000, a Norwegian discount chain.

 

Sweden

Independent retailers

Grocery outlets fell from 25,000 in 1961 to 13,700 in 1976.

 

Finland

 

Retail multiples

Kesko

Kesko market share 34% (2008)

 

Lidl

8/2002, Lidl entered Finland

 

Denmark

 

Retail legislation

Denmark has prohibited superstores from being larger than 3,000 square metres, resulting in Copenhagen having an even spread of smaller grocery stores (‘Convenience Store’, 18/7/2003, p.57).

 

Retail multiples

Aldi

1989, Aldi had 50 stores in Denmark

 

Netto

Netto is part of the Dansk Group, itself part of the Maersk Group, which also runs Maersk Shipping. Therefore Netto is able to import foods to its UK supermarkets at reduced rates. 

4/1981 Netto opened its first store, in Copenhagen

2001 Netto has 280 stores in Denmark.  The parent group Dansk also owns two of Denmark’s largest grocery chains, Bilka and Fotex.

Foreign portfolio

UK – entered 12/1990 (Leeds); 1995=50 stores; 2002=130 stores (130th at Pendlebury, Manchester); 2004=134 stores; 2006=145 stores

Sweden – entered 5/2002; 2005=59 stores

Germany – entered 9/1990

Poland – entered 8/1995

 

Netherlands

 

Retail multiples

Ahold

1998, Turnover was US$ 24.1 billion

2004, Turnover was Euros 44.5 billion.  Gross profit was Euros 9.212 billion

2005, Turnover was Euros 44.5 billion.  Gross profit was Euros 9.206 billion

2006, Turnover was Euro 44.9 billion

 

3/2004 Ahold exited from Asia

12/2004 Ahold sold its Spanish stores

2005, Ahold exited from the USA

 

Aldi

1989, Aldi had 200+ stores, trading under the Combi fascia

 

Belgium

 

General retail economy

 

2008, Discounters have a 13% market share.

 

 

Retail multiples

Aldi

1988, Aldi had 150 stores in Belgium

 

Carrefour

1999, Carrefour had 483 stores in Belgium

 

Colruyt

The Belgian discount chain Colruyt is gaining market share at the expense of Carrefour and other large chains as the credit crunch hits consumer spending power (Economist, 16 August 2008, p.59). 

 

Delhaize

1998, Turnover was US$ 11.5 billion

2005, Turnover was Euro 18.3 billion

2006, Turnover was Euro 19.2 billion

2008, bought Plus Hellas in Greece

2008, bought La Fourmi, 14 stores, in Romania.

 

Germany

 

General retail economy

Shop opening hours are more restricted than in most other European countries.  German retailers were not allowed to open after 6.30pm on weekdays, and could only open on one Saturday a month, until 2.00pm.  In 1996 these restrictions were partially eased to allow a further 10 hours a week opening, e.g. on all Saturdays until 4pm.  This of course applies to large and small shops.  Sunday opening is still (2008) rare.  By contrast in the UK supermarkets can open all day Saturday and for up to six hours on Sunday.  Hence in Germany there are less economies of scale open to the supermarkets.  The German retail market is dominated by indigenous discount stores.

2008, discounters had a 29% market share – the 2nd largest share in Europe, exceeded only by Norway.

 

Germany is not an easy environment for large multinational retailers.  Retail labour costs are high and this has deterred retail investment.  German shoppers find themselves faced, frequently, with a choice of discount stores offering a rather basic shopping environment.  Retail volume growth rates in Germany are also rather low.

 

Retail legislation

In 2007 the German Government approved a law to protect smaller retailers by prohibiting retailers from selling foods below the wholesale price they paid for them.  In other words, Germany has just gone exactly the opposite way to the Republic of Ireland, which in 2006 rescinded its Grocery Order, forbidding large retailers from selling below cost price (source, Eurofood, 2/5/07, p.22).  German retailers will still be able to cut the prices of seasonal or near-sell-by-date foods. 

 

Independent retailers

The number of grocery stores in Germany fell from 160,000 in 1971 to 80,000 in 1984, even as total sales space rose 50% over this period. There is even a German word – ‘Greisslersterben’ – meaning ‘death of the grocer’, to describe the decline of their independent shops.

 

Retail multiples

 

Aldi

Year – reporting date

December

Profits (pre tax)

Sales

 

Million Euro

Million Euro *

1954/5

 

15

1974/5

 

3,000

1984/5

 

8,500

1985/6

 

 

1986/7

 

 

1991/2

6

 

1992/3

11

 

1993/4

12.1

 

1994/5

13.3

14,800

1995/6

14.8

 

1996/7

17.4

 

1999/2000

 

19,000

2001/2

 

25,000

2003/4

 

26,100

2006/7

 

27,000

2007/8

 

43,000

*Figures converted into Euro at 2000 rates –estimates only

 

Year

Store numbers - Germany

Store numbers - worldwide

1974

1,000

 

1988

2,000

 

2000

3,350

 

2003

 

5,000

2007

 

7,500

 

 

Head office locationss –

Aldi Nord = Essen.  Aldi Sud = Mulheim

 

Aldi - history

 In 1946 the Albrecht family’s small grocery store in the industrial town of Essen was taken over by the two sons, Theo and Karl.  By 1950, they had opened a further 12 stores, focussing on low prices, and limited range (Gerhard, 2005). By the 1960s they had around 350 stores, and divided the business into two; Aldi Nord, run by Theo (headquarters, Essen), and Aldi Sud, run by Karl. The Aldi fascia first appeared in 1962 in Dortmund, a contraction of Albrecht and discount.

1988, Aldi had 2,000 of the 6,000 discount stores in Germany.

2002, market share, Germany, was 7.8%

9/2007, Aldi had 6,997 stores in Europe; 4,200 in Germany.

Foreign portfolio

UK – entered 4/1990 (Birmingham)

Ireland

Denmark

Netherlands

Belgium

Luxembourg

France

Spain

Austria

Hungary – entered 2008 (planned, 400 stores in 8 cities)

Australia

USA

 

Edeka

1997/8, Turnover was US$ 25,000 million

2001/2, Turnover was Euro 25,177 million.  2002 market share was 7.9%

2006, market share was 20.1%

 

Lidl

1998, Turnover was US$ 10.4 billion

2004, Turnover was Euros 9.7 billion

2007/8, Turnover was Euros 35 billion

 

1930s, Lidl and Schwarz Grocery Wholesale founded in Germany.

1973 First Lidl store opened, in Germany.

1974, Lidl had 10 stores in Germany

2000, Lidl had 2,000 stores in Germany

5/9/2006. Lidl is to experiment with selling cut-price flights (with Air Berlin) at its UK checkouts. Lidl claimed there would be a natural match between cut-price grocery shopping and cheap flights; other rival airlines said air travellers would tend to look for good flight deals on the Internet, not at a supermarket.

Foreign portfolio

UK – entered 1994 (40 stores)

Ireland

Norway – entered 2004; EXITED 3/2008

Finland – entered 2002

Spain

 

Metro

Metro owns the Real fascia.  It owns the former Wal-Mart stores, bought when Wal-Mart exited Germany in 2006.

 

1997/8, Sales were US$ 34.5 billion

2001/2, sales were Euro 32,022 million; market share was 9.7%

2002/3, sales were Euro 53,561 million

2003/4, Sales were Euro 56,400 million

 

Netto

2000, Netto had 800 stores in Germany

 

Norma

1974, Norma had 190 stores in Germany

2000, Norma had 1,100 stores in Germany

 

Penny

1974, Penny had 60 stores in Germany

2000, Penny had 2,500 stores in Germany

 

Plus

1974, Plus had 180 stores in Germany

2000, Plus had 2,900 stores in Germany

 

Rewe

Owned by Toon.

1998, Turnover was US$ 26.6 billion

2001/2, group sales rose 8.4% to Euros 37.5 bn.  Growth in Germany was just 3%, due to poor economic conditions, giving 2001/2 sales of Euro 22.86 bn.  Growth outside Germany was 25% up on the year, giving sales of Euro 7.65 bn.

2002, Rewe is to close 150 of its 7,300 stores.  This comes on top of closures of 300 stores in Germany in 2001.  Market share 2002 was 8.9%

2006, market share was 13.2%

 

Tengelman

1998, Turnover was US$ 22.4 billion

 

Wal-Mart

12/1997, Wal-Mart entered Germany, buying an upmarket chain, Wertkauf, in 1997 (21 supermarkets). 

31/12/1998 Wal-Mart bought Inter-spar (owned by Spar-Handel AG), with a further 74 outlets. See 2006 for reasons for exit from Germany.

1999, Wal-Mart had 95 stores in Germany

 

2005/6, Wal-Mart made losses of £360 million (Euro 528 million) on sales of £1,750 million (Euro 2,560 million) in Germany, in 85 supermarkets.  It had a 1.5% market share in Germany in 2006.

7/2006 Wal Mart announced it would exit from Germany.  Its 85 stores were sold to Metro, trading under the Real fascia.  This cost the company US$863 million.  Wal-Mart had suffered nine consecutive years of losses on its German operation, of 85 hypermarkets.  The company was not used to having major chains such as Aldi and Lidl undercut its position as cheapest retailer, and it misunderstood the German consumer culture.  For example it had greeters at al its stores to smile at all visitors.  This antagonised German shoppers who like to look for bargains unmolested by shop assistants.

 

The restrictive nature of German shop opening hours (Ladenschlussgesetz = law on shop trading hours), with almost no Sunday trading, thwarted efforts to gain economies of scale.  Worse, Wal-Mart never came close to gaining a significant market share of the German retail grocery market, with just 85 stores in the country.

 

It also appointed a head of the German operation who spoke no German, and insisted that his managers also conducted business in English.  This head was then replaced by another who tried to run the operation from England (Economist, 5/8/2006, p.54).  Contrary to what many linguistically-lazy English speakers think, not everyone in Germany can speak English.

 

Poland

 

General retail economy

 

Poland presents an especially attractive market to western European supermarket chains seeking to enter the territory laid open by the collapse of the Soviet Union at the start of the1990s.  Poland was one of the wealthier per-capita Warsaw Bloc countries and also the largest, giving a potentially prosperous market with good economies of scale.  Poland also has a more youthful population profile than do countries in western Europe, which promises an expanding grocery market, unlike the static food market in western Europe.

 

The Austrian chain Billa (owned by the German retailer Rewe) set up the first supermarket in Poland, in Warsaw in 1990.  By 2001, large-format stores (hypermarkets, malls, and discounters) accounted for 11% of Polish retail sales and 25% of Polish food sales.

 

By September 2004 Poland hosted 198 hypermarkets run by eight different western European companies.  Tesco entered Poland in 2005.  Germany’s Metro AG  chain is strong in Polish retailing generally, especially in DIY and electronics.  Also of German origin is Kaufland, a subsidiary of the Lidl and Schwarz Company.  Kaufland entered Poland only in 2002 and by 2004 had 25 stores there.  Kaufland operates discount stores, with low prices but a limited range.

 

Retail legislation

 

As small Polish shops are threatened by an influx of foreign supermarkets, Poland has enacted its own version of the French Royer law (Economist, 19 May 2001, p.89). Local authorities can veto new shopping centres, there are restrictions on new supermarket developments of over 2,000 square metres, and the Polish government is being urged to stop ‘predatory pricing’, supermarket prices deliberately set low so as to force local small shops out of business. However many superstore operator saw this veto coming and got planning permission for new store sites before it was implemented.

 

Independent retailers

 

Poland suffered an economic recession between 2000 and 2003, which made shoppers more careful with their money and boosted the share of any supermarket able to undercut the prices of Poland’s estimated (2004) 100,000 independent ‘corner’ grocers, shops with under 100 square metres sales space

 

Retail multiples

 

Aldi

2007, Aldi postponed plans to enter Poland, due to difficulties in finding suitable premises.  Aldi has also cut back plans for Poland, from 20-30 stores down to 10, mainly in Silesia.  Aldi will be competing with Lidl (market share 17%) and Plus (market share 13%), the second and third largest retailers in Poland (Eurofood, p.19, 19/9/2007).

 

Carrefour

1999, Carrefour had 16 stores in Poland

 

Tesco

1995, Tesco entered Poland.

2000, Tesco opened a further 6 hypermarkets, bringing its total to 10 hypermarkets and 40 supermarkets in total, trading as Savia.

2002, Tesco bought the 13-strong chain of Hit supermarkets in Poland.

2005/6, Tesco sales were £917 million; profits were £46 million.

2006, Tesco has a 4% grocery market share in Poland, and operates 107 stores there.

 

France

 

General retail economy

French consumers may finally be succumbing to the advancing tide of fast food outlets and convenience food that has been as bad for the health of local shops as it has been for people’s waistlines (Guardian 8/10/04, p.17). Many French people spend a maximum of 20 minutes cooking (2004), and ‘55% eat their main meal in front of the television’.

 

French hypermarkets (over 2,500 square meters sales space) had 3.6% of the grocery market in 1970, and 33.0% in 1997.

French supermarkets (sales space 400 – 2,500 square metres) had 9.0% of the grocery market in 1970, and 28.3% in 1997.

French small shops had 66.7% of the grocery market in 1970 and 37.2% in 1997.

(source, Buyer Power and Competition in European Retailing”, p.101).

 

France had 725 hypermarkets in 1988, 950 hypermarkets in 1992, and 1,060 hypermarkets in 1996

 

As the credit crunch bites, shoppers seeking economies are turning to discounter chains.  In the 2nd quarter of 2008, discounters (e.g. Aldi, Lidl, Netto) accounted for 11.25 of the French grocery market, up from 10.5% a year earlier (Economist, 16/8/2008, p.59).  Meanwhile the large supermarket chain Carrefour lost market share.

2008, Discounters have a 7% market share.

 

 

Retail legislation

The Royer Law, enacted 1973, now updated by the Raffarin Law. The Royer Law made permits compulsory for supermarkets of over 1,500 square metres in communes of population over 4,000, or of over 1,000 square metres in smaller communes. Under the Raffarin Law, local authorities can veto a new supermarket of over 1,000 square metres selling area. The Royer law had restricted supermarket development over 1,000 square metres or over 1,500 square metres in communes of population over 40,000.

 

Independent retailers

Parts of Paris are suffering the same loss of local shops as parts of UK cities (The Guardian, 14 June 2003, p.19). Former small shop premises on inner-Parisian streets are being taken over by textile-trade wholesalers or sweatshop manufacturing enterprises. Some small food shops succumbed to the high-tech and yuppie revolution of the 1990s and became bistros and computer shops; now that bubble has burst and these former premises are obtainable cheaply by the textiles trade.

 

Despite a recent reversal in the depopulation of the French countryside (Guardian II, 31/3/04, pp.8,9) some 10,000 of the remotest French Post Offices are facing closure, along with a reduction in services on the least-used rural lines of the SNCF.

French petrol stations have also suffered from competition by the big supermarket’s petrol sales, and many rural areas of France have no petrol stations for miles.

 

Retail multiples

 

Auchan

Year

Profits

Sales

1991/2

 

85.1 Bn FFrancs

1993/4

 

60.6 Bn FFrancs

1994/5

 

64.3 Bn FFrancs

1995/6

 

120.0 Bn FFrancs

1996/7

 

130.0 Bn FFrancs

1997/8

 

US$ 21.7 Bn

2001/2

Euros 1.06 Bn

Euros 27.5 Bn

2002/3

Euros 1.13 Bn

Euros 28.7 Bn

 

1989, Auchan opened first hypermarkets in Italy

8/2002, Auchan entered Russia

5/2004, Auchan had 4 Russian hypermarkets

 

Carrefour

Year

Profits (million Euro)

Sales

1991/2

 

117.1 Bn FFrancs

1992/3

 

124.5 Bn FFrancs

1993/4

 

136.3 Bn FFrancs /

28.0 Billion US$

1994/5

 

144.6 Bn FFrancs

1995/6

 

154.9 Bn FFrancs

1996/7

2,300

169.3 Bn FFrancs / 25,805 million Euro

1997/8

2,600

27,409 million Euro

1998/9

2,200

51,948*

1999/2000

1,600

64,800

2002/3

 

76,800

2003/4

1,630

70,500

2004/5

1,440

73,000

2005/6

1,860

77,900

2006/7

2,300

82,100

2007/8

 

102,000

* Merger with Promodes

 

Carrefour had 68 hypermarkets in 1988, 109 hypermarkets in 1992, and 117 hypermarkets in 1996

 

Carrefour market share, France, 2006, 24.9%

 

Carrefour history

1959, Carrefour began with one supermarket in Annecy.

1963 Carrefour opened a second supermarket in Sainte Genevieve de Bois, near Paris.

End 1999, Carrefour merged with Promodes, to form the world’s 2nd largest retailer after Wal-Mart

2002, Carrefour opened 41 hypermarkets, 43 supermarkets, and 228 discount stores (Eurofood, 30/1/03, p.15).  By end – 2002, Carrefour had 9,633 stores.

2005 Carrefour aimed to be more dominant in fewer countries. “We want to be one of the top three in a foreign market, or not present at all”, said Carrefour. 

10/2005, Carrefour now owns Champion, Ed, and Marche Plus.

Foreign portfolio

Poland – entered 2005 (bought 10 supermarkets); 2007, Carrefour bought Ahold’s subsidiary, Ahold-Polska; end 2007, Carrefour has 339 stores in Poland (70 hypermarkets + 269 supermarkets)

Portugal – entered 1991

Spain – entered 1973

Italy – entered 1/1994 (bought the Sviluppo Commerciale chain); 2005, Carrefour bought 160 convenience stores

SwitzerlandEXITED 2008 (12 hypermarkets sold to Co-op)

Romania – entered 2008

Russia – entered 2007 (Rostov on Don); a second store is planned to open, 2009, Krasnodar

Iran – entered 2008 (Tehran)

India

Taiwan – entered 1989

China – entered 11/1997 (first supermarket was in the city of Chongqing); 2008, Carrefour has 112 hypermarkets in China

South Korea –2003, Carrefour opened its 26th hypermarket; EXITED 2006

JapanEXITED 2005 (sold 29 hypermarkets)

Egypt – entered 2002 (first hypermarket was in Cairo)

USA – entered 1988

MexicoEXITED 2005 (due to competition from Wal-Mex)

Brazil – entered 1975; 2005, Carrefour bought 10 supermarkets

ChileEXITED

 

Casino

(Owns the Geant fascia)

1991/2, turnover was 61,600 million French Francs

1992/3, turnover was 63,100 million French Francs

1993/4, turnover was 63,000 million French Francs. 

1994/5, turnover was 64,100 million French Francs

1995/6, turnover was 66,800 million French Francs

1996/7, turnover was 74,500 million French Francs

1997/8, Turnover was US$ 12,700 million

 

Casino (Geant) had 24 hypermarkets in 1988, 49 hypermarkets in 1992, and 108 hypermarkets in 1996

 

Comptoirs Modernes

1992, turnover was 22.6 billion French Francs

1993, turnover was 23.6 billion French Francs

1994, turnover was 25.7 billion French Francs

1995, turnover was 27.0 billion French Francs

1996, turnover was 30.2 billion French Francs

1997, turnover was 32.1 billion French Francs

 

Cora

1996, turnover was 39.0 billion French Francs

1997, turnover was 46.0 billion French Francs

 

Docks de France

1992, turnover was 32.0 billion French Francs

1994, turnover was 43.5 billion French Francs

1995, turnover was 46.7 billion French Francs

1996, Docks de France was taken over by Auchan.

 

Intermarche

1992, turnover was 113.6 billion French Francs

1994, turnover was 109.0 billion French Francs

1995, turnover was 116.0 billion French Francs

1996, turnover was 139.6 billion French Francs

1997, turnover was 195.0 billion French Francs

1998, turnover was US$ 28.0 billion

 

Leclerc

1992, turnover was 113.8 billion French Francs

1994, turnover was 112.5 billion French Francs

1995, turnover was 117.0 billion French Francs

1996, turnover was 136.0 billion French Francs

1997, turnover was 140.0 billion French Francs

1998, Turnover was US$ 17.5 billion

 

LeClerc had 155 hypermarkets in 1988, 298 hypermarkets in 1992, and 373 hypermarkets in 1996

2002, LeClerc entered Italy, in a joint venture with Italian company Conad

2002 LeClerc’s market share in France was 17%

 

Promodes

1992, turnover was 84.2 billion French Francs

1993, turnover was 90.2 billion French Francs

1994, turnover was 94.7 billion French Francs

1995, turnover was 100.6 billion French Francs

1996, turnover was 103.5 billion French Francs

1997, turnover was 110.0 billion French Francs

1998, Turnover was US$ 25.0 billion

End 1999, Promodes merged with Carrefour, to form the world’s 2nd largest retailer after wal-Mart.

 

Systeme U

1992, turnover was 40.0 billion French Francs

1996, turnover was 43.0 billion French Francs

1997, turnover was 50.5 billion French Francs

 

Tesco

Tesco bought the Catteau chain of supermarkets in June 1993 for £150 million.  However it pulled out again when it found its brand did not transfer well to France.  In 2003 Tesco maintained one supermarket near Calais, selling no food, just alcohol for the ferry passengers.

 

Portugal

 

Retail multiples

Carrefour

1989, Carrefour entered Portugal

1999, Carrefour had 366 stores in Portugal

 

Spain

 

General retail economy

2008, Discounters have a 8% market share.

 

Retail multiples

 

Carrefour

1973, Carrefour entered Spain

1999, Carrefour had 3,098 stores in Spain

 

Erkosi

2006, Erkosi had 80 hypermarkets, 489 Erkosi-fascia-ed supermarkets, 157 Erkosi City supermarkets, also travel agents, petrol stations, sports shops, and perfume outlets

 

Mercadona

end 2006, Mercadona aims to have 1,065 ‘large supermakets’ in Spain.

 

Italy

 

General retail economy

Italian grocery market shares, January 2007 (source, Eurofood, 7/2/07, p.19) –

Co-op 19.6%, Conad + Interdis 18.9%, Carrefour 9.4%, Auchan 7.88%, Esselunga 6.2%

2008, Discounters have a 6% market share.

 

Some Italian consumers  have reacted to the dromological (speed-oriented) lifestyle of globalisation with the ‘Citta Lente’ movement.  The aim is a return to the slower-paced traditional Italian lunch without constant access to and by mobile phones, faxes, emails etc. ‘Citta Lente’, founded in 1989 by Mr Carlo Petrini, was initially a response against fast food, provoked by the first McDonalds opening in Rome, in 1986. In 1999 a local Italian mayor extended the concept to cover the lifestyle of an entire town. The is now a University of Gastronomic Sciences in Pollenzo, Piedmont, Italy, teaching such subjects as the anthropology of food, principles of food technology, and the geography of wine (The Independent, 11/10/04, pp.11-12).

 

Retail legislation

 

Independent retailers

 

Retail multiples

Carrefour

1999, Carrefour had 912 stores in Italy

 

Conad

2nd largest retailer in Italy, market share 2002 was 10%

 

Switzerland

 

Retail multiples

 

Aldi

2005, Aldi entered